• Experts With Passion

    With More than 100 Years Combined Experience

    Once upon a time all eye care professionals were independent. To understand the future for independent eye care businesses, we must acknowledge the history that brought us to where we are. We have first hand knowledge of the moments in time that brought us to where we are today and we are sharing that knowledge and experience with you so YOU can use it to your advantage.

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    We have a solution for every problem.

Our Services

Our portfolio is massive. When we started developing our range of solutions we had one goal- To become THE Go-To Solution for all independent eye care professionals. We understand that many practices and optical boutiques have seperate areas of their business which often function independently. The role of ION is to be your common denominator among all of your departments. The end result- A business that runs in harmony and eliminates all silos and friction that exist in business without integration.

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Independent Frames

All of our frames are designed and distributed by owner operated brands located here in the US.

Smart Lab Solutions

Our lab network is fully integrated with all of our solutions. Great support and great experience.

Customer Centric

We give you the tools so you can put your patients/customers first. CX is the best differentiator!!!

Predictable Revenue

Retail traffic can be sporadic and digital disruption makes managing budgets difficult. We help with turnkey programs.

Who We Are ?

About Us

Our passion is preserving independent optical and optometry businesses and providing them the tools so they can grow sustainably.  Enterprise level strategies can be within your reach WITHOUT the hefty salaries of executives.  Our core competencies are developing complete frame and lens programs, digital lab services, digital marketing, content marketing for eye care and eyewear, e-commerce services and customer experience design.

  • Comprehensive Web Design
  • Large Lab Network
  • Independently Owned VSP Lab
  • Traffic Generation Strategies
  • Sales Support & Training
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Digital Lens Labs


Independent Frames


Optical Near ME Locations

From cold start practices to established national chains

We Will Rock It

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What our happiest clients have to say